Deals on everything possible and impossible

Coop

When Coop Östra tasked us with creating a campaign for January – arguably the toughest financial month of the year – we saw an opportunity to think outside the box. Instead of the usual product-centric visuals that dominate sales and discount campaigns, we chose to shift the focus to the consumer.

Creative/Art Director/AI prompt: Max Rosell
Creative/Copywriter: Peter Fjäll
Creative/Art Director: Magnus Färnström
Account Executive: Ola Granfeldt
Account Manager: Amelie Lagerstedt
Final Art: Olof Rogbrant
Production Company: Adeprimo
AI animator: Arthur Machado
Post producer/Motion Designer: Verena Grahn
Retouch: RBLS
Advertising Agency: BANG Agency